Condo sales slow, but prices rise in South Florida

Real Estate News

Despite Slower Sales, Florida Condo Prices Are Climbing — What It Means for Northeast Florida’s Coastal Market

While condo transactions across Florida have slowed in 2025, prices in several markets continue to rise — defying traditional supply-and-demand expectations. This trend has caught the attention of investors, agents, and coastal homeowners throughout Northeast Florida. The paradox of fewer deals but higher prices signals a shifting market dynamic, driven largely by the quality of inventory, buyer priorities, and new financial realities following state-wide regulatory changes.


What’s Happening Across Florida

Recent data from multiple regional MLS reports shows that condo sales volume has decreased across much of the state. However, median prices in select counties — including Indian River, Palm Beach, and Miami-Dade — are holding firm or inching upward. This resilience is particularly notable given the number of challenges Florida’s condo market has faced over the past several years.

Several factors have contributed to this slowdown in transactions:

  • Tighter post-Surfside regulations. Following the 2021 Surfside tragedy, new legislation now requires more frequent inspections, higher reserve funding, and stricter safety compliance — all of which have increased costs for associations and owners.

  • Rising insurance premiums. Coastal properties continue to see higher insurance rates, adding to the monthly carrying costs for both primary residents and investors.

  • Cautious consumer sentiment. Many buyers are now more discerning about building age, maintenance records, and financial transparency within condo associations.

Despite these headwinds, demand remains strong for newer, well-maintained, and financially sound buildings. In markets like South Florida and the Treasure Coast, cash buyers and high-net-worth individuals continue to drive price growth, often prioritizing security, amenities, and ocean views over price sensitivity. In short, the Florida condo market has become a story of selective strength — with quality and stability now more valuable than ever.


What It Means for Northeast Florida

Here in Jacksonville Beach, Ponte Vedra, and St. Augustine, the same forces shaping the state are beginning to take hold. While overall transaction volume has slowed, well-positioned condos — particularly those near the ocean or in walkable coastal districts — continue to command strong prices.

Key trends defining the Northeast Florida coastal condo market include:

  • Premium properties remain resilient. Condos with oceanfront views, modern construction, and updated systems are holding or even increasing in value, despite fewer total sales.

  • Limited inventory is sustaining demand. Many desirable buildings have very few listings available at any given time. That scarcity helps support pricing power even as overall sales dip.

  • Investor activity remains strong. Interest continues from investors seeking short-term rental–friendly buildings, particularly those within walking distance to beaches, dining, and entertainment.

The result is a bifurcated market: well-managed, updated buildings are thriving, while older, less-maintained condos are sitting longer on the market and facing price reductions. Buyers are increasingly focused on lifestyle, safety, and financial stability — not just square footage or location.


What Agents and Sellers Should Watch

For real estate professionals and condo owners considering a sale, this evolving landscape presents both challenges and opportunities.

1. Highlight resilience and upgrades.

Buyers are more educated and cautious than ever. They want to know about recent structural inspections, healthy reserve funds, and proactive association management. Sellers should emphasize updates such as new roofs, concrete restoration, impact windows, or elevator modernizations.

2. Target lifestyle-driven buyers.

Today’s condo buyers are often relocating retirees, second-home seekers, or investors prioritizing low maintenance and lifestyle appeal. Marketing should highlight walkability, ocean access, amenities, and proximity to dining or cultural attractions — factors that justify value even when prices are high.

3. Price with precision.

With fewer sales and longer decision cycles, correct pricing is critical. Overpricing, even slightly, can lead to extended market time and missed opportunities. The most successful sales today come from listings that align pricing with current demand and perceived building quality.

4. Emphasize transparency.

Buyers are asking more questions than ever about HOA fees, reserves, and pending assessments. Being upfront about these details helps build trust and can prevent surprises later in the process.


The Bigger Picture

The Florida condo market in 2025 is increasingly defined by quality, confidence, and long-term value rather than volume. The days of broad, across-the-board appreciation are giving way to a more selective market, where strong fundamentals and sound management drive price performance.

For Northeast Florida, this shift reinforces the importance of transparency, proactive maintenance, and smart positioning. Buildings that demonstrate resilience — through recent upgrades, solid reserves, and a clear financial outlook — are likely to remain in demand, even as sales slow.

For agents, this is an opportunity to stand out through expertise. Those who understand the evolving regulatory landscape, local building conditions, and buyer motivations will be best equipped to guide clients through a more complex, data-driven market.


Final Takeaway

Florida’s condo market is evolving, not declining. The slowdown in transactions reflects a recalibration — one where quality, location, and management now matter more than ever. For Northeast Florida, coastal condos with strong fundamentals continue to command premium prices, supported by both lifestyle demand and long-term desirability.

In this new phase of the market, success belongs to those who adapt — by understanding the details, communicating value clearly, and keeping a steady focus on what buyers care about most: safety, stability, and the exceptional coastal lifestyle that only Northeast Florida can offer.

Gary Davis is the Broker and Owner of Bridge & Beacon Real Estate in Jacksonville, Florida. A former teacher-turned-Realtor® with nearly a decade of experience, Gary is passionate about educating clients and agents, elevating the real estate profession, and promoting homeownership for all. He believes in building business through relationships and using technology to connect and grow. Known for his down-to-earth leadership and focus on people, Gary built his brokerage around five core principles: be kind, work hard, go the extra mile, be better, and always place people before property. His goal is to help others achieve success with integrity, purpose, and a genuine love for the community they serve. Through teaching, mentoring, and leading by example, Gary strives to make real estate better for everyone.

For more content by Gary, specifically video content, he can be found @GaryDavisForReal on all major social media channels.

Gary@BridgeAndBeacon.com  |   904.770.7696   |   www.BridgeAndBeacon.com